PATIENTS LOOK TO YOU, THEIR ECP, FOR THE LATEST TECHNOLOGY Did you know 77% of patients want their eye care provider to talk to them about new contact lens technology?5 Patients are looking to you and your practice to introduce the latest innovations. That includes sharing the latest trends and emerging technologies like PRECISION7TM and the innovative ACTIV-FLOTM System. START AND END EVERY WEEK FRESH™1,2 Eye care professionals (ECPs) are very familiar with the advantages of fresh new contact lenses every day. For outstanding comfort, replacement compliance and patient satisfaction, daily disposable lenses like DAILIES TOTAL1TM and PRECISION1TM have proven powerful in optimizing patient outcomes. But what happens when daily disposable lenses are not an option? That’s where PRECISION7TM fits in. TRADEOFFS WITH 2-WEEK REPLACEMENT? It’s important to face today’s reality in terms of the success or failure of various contact lens replacement schedules. More than half of new patients are still being fit in reusable lenses,3 with eight out of ten patients selecting a reusable lens due to cost.7 When patients choose 2-week contact lenses, data shows that 66% are non-compliant.4 Interestingly, when surveyed, 76% of 2-week wearers reported interest in trying a 1-week lens.5 AN IDEAL CHOICE WHEN DAILY DISPOSABLES ARE NOT AN OPTION PRECISION7TM offers a reusable replacement schedule that’s closer to a daily disposable.* It also brings together three unique benefits. First, it offers a fresh new lens every week, with the first and only ACTIV-FLOTM System that continuous l y moisturizes the lens surface for 7 days.2,6 Next, it offers patients superior comfort with breakthrough clinical performance.1** Researchers found it delivered superior comfort, even when looking at digital devices vs. ACUVUE OASYS^ 2-week*, at the end of their respective wear periods.1** Lastly, PRECISION7TM contact lenses deliver great value, being available at an affordable price. CONTACT LENS WEARERS ARE READY FOR AN INNOVATIVE 1-WEEK LENS INTRODUCING PRECISION7TM THE 1-WEEK REPLACEMENT LENS FEATURING THE WORLD’S FIRST AC TIV-FLOTM SYSTEM2 "It’s incredible what Alcon is delivering to patients in a 1-week lens. I’m so excited about the ACTIV-FLOTM System in PRECISION7TM contact lenses." — Dr. Kathy Dumbleton PRECISION7TM OUTPERFORMS TODAY’S LEADING 2-WEEK LENSES Data shows that PRECISION7TM has superior surface moisture stability vs. ACUVUE OASYS^ based on 16 hours of simulated wear.6† OUTSTANDING COMFORT AND PRECISE VISION1†† Wearers rated PRECISION7TM 9/10 for comfort and vision, even on day 7.1‡ EASY-TO-REMEMBER8 REPLACEMENT SCHEDULE— Today ’s patient s look for simplicity and convenience in all aspects of life, including eye care. For patients, remembering to change their PR EC I S ION7TM contact lenses could be as easy as remembering their many other once-a-week activities. They simply pick the ir favo rite day of the week to change their lenses and enjoy 7 days of freedom.1 The ACTIV-FLO® SYSTEM allows patients to enjoy 16 hours of outstanding comfort and precise vision, even on day 7.1 PRECISION ONE-WEEK REPLACEMENT CONTACT Alcon S
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